Kansas City Life Insurance Company and Western & Southern Financial
Groupbecome first to extend platform to insurance consumers
ST. LOUIS--(BUSINESS WIRE)--Oct. 3, 2017--
RGAx, the digital innovation subsidiary of Reinsurance Group of America,
Incorporated (NYSE: RGA), and Everplans, the industry-leading provider
of digital tools that help people organize, store, and securely share
their families’ most important details and information, today announced
a strategic partnership to extend the distribution of Everplans’ life
and legacy planning platform. As part of this partnership, RGAx will
become the primary distributor of the Everplans platform to all U.S.
life insurance carriers and will deploy a team dedicated to building out
commercial partnerships in the insurance industry.
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“RGAx and Everplans share a common goal with our insurance carrier and
distribution partners to deliver products that help ease our customers’
financial and emotional stress during their most difficult time,” said
Tim Rozar, senior vice president of RGAx. “Based on a unique combination
of platform maturity, customer experience, guided content, as well as
the incredible passion of the founders, we view Everplans as the gold
standard for holistic life and legacy planning.”
Today, the companies also announced that Kansas City Life Insurance
Company (OTCQX: KCLI) and Western & Southern Financial Group, Inc. of
Cincinnati, Ohio, have become the first insurance groups to offer
Everplans as a value added service to their insurance consumers.
Effective September 1, 2017, Kansas City Life Group Benefits began
offering Everplans as part of its group insurance product portfolio,
enabling employers to add a one-of-a-kind service into their employees’
packages. Effective September 29, 2017, Western & Southern kicked off a
mass media and employee campaign including the Everplans platform to
drive brand awareness and ultimately, create deeper customer engagement.
“At Everplans, we feel we have created an experience that can deliver
value to the insurance industry that goes well beyond traditional
insurance offerings,” said Everplans co-Founder and co-CEO Abby
Schneiderman. “Everplans is on a mission to improve people’s lives and
protect their families’ futures, and together with RGAx, along with our
first insurance carrier partners, we are on a path to making this a
reality.”
ABOUT EVERPLANS
Everplans is the leading digital tool that helps people organize, store
and securely share all the important plans and information their family
will need in the future. Through a combination of original content, a
personalized guidance engine, an intuitively organized digital vault,
and an enterprise platform for professionals, Everplans helps people
organize all the important details about their life and legacy in one
secure, accessible place. The company was founded by Adam Seifer and
Abby Schneiderman, entrepreneurs with a passion for helping people and a
proven track record of creating successful online communities. For more
information, please visit www.everplans.com.
ABOUT RGAx
RGAx is the innovation accelerator within Reinsurance Group of America,
Incorporated (NYSE: RGA). A Fortune 500 company, RGA is among the
leading global providers of life reinsurance and financial solutions,
with approximately $3.2 trillion of life reinsurance in force and assets
of $58.1 billion as of June 30, 2017. Founded in 1973, RGA today is
recognized for its deep technical expertise in risk and capital
management, innovative solutions, and commitment to serving its clients.
With headquarters in St. Louis, Missouri and operations in 26 countries,
RGA delivers expert solutions in individual life reinsurance, individual
living benefits reinsurance, group reinsurance, health reinsurance,
facultative underwriting, product development, and financial solutions.
To learn more about RGA please visit www.rgare.com
and for more information about RGAx visit www.rgax.com.
View source version on businesswire.com: http://www.businesswire.com/news/home/20171003005266/en/
Source: Reinsurance Group of America, Incorporated
Reinsurance Group of America, Incorporated
Lynn Phillips,
636-736-2351
Vice President, Corporate Communications
lphillips@rgare.com
or
Lizzie
Curry, 636-736-8521
Public Relations Manager
lizzie.curry@rgare.com
